A small business owner needs to be the brand ambassador As a small business owner in 2022, you know you need to ou know you need to promote your professional story on social media. Customers want to know who is behind the companies they buy from. And it’s so easy for them to look you up! Unfortunately, most small business…

3 crucial lessons from an unconventional entrepreneur — Are you trying to start your own business? Or make money online? As an entrepreneur, sometimes it’s hard to know where to turn for practical, real-world advice. One thing that helps is to look at entrepreneurs who are already successful and analyze what they’re doing right. …

Why it’s not too late to make a first impression online. — Most independent business owners think that it’s too late to get in to social media. Since the 1990s, when the Internet became part of our daily lives the popular belief has been that you “need to get in early”. If you missed out on Facebook, you need to get in…

Recent lessons after a lifetime of startup stress — I have never looked after my mental health. This year, 2 female athletes famously made decisions to prioritize their mental health over doing what they were “supposed to”. Play competitive sport at the highest level. It took a while for their stories to sink in before I realized that it…

Why a plan is more important than motivation — The events of this year have impacted everyone. There is an eerie, end-of-times vibe to it. One thing is certain — we won’t be going back to where we were before Covid-19. Maybe this is how it felt in 1969, the year Vietnam-war protests, Woodstock, Charles Manson, and moon-landings all…

And why we still love direct clients. — This year has been a wild ride for freelancers. Like millions of others, you may be registered on a freelance platform or considering joining one now. One question that arises repeatedly is whether it is better to use a platform or find direct clients. There are arguments for both methods…

And what I will do differently next time. — If you haven’t published a book on Amazon before, you might wonder what it would be like to do it. The self-publishing industry is taking off, and even if you don’t want to be a full-time author, you may have some ideas for a good book. I recently fulfilled my…

How DJs and Tim Denning can help you earn more — If you are anything like me, you may have a patchy relationship with machine learning. I have gone through phases: from pretending it didn’t exist to thinking I was adding value at a party by talking about it, and everything in between. You may wonder what impact it has on…

Even when you feel like your phone is already overloaded — It’s late. You have to pay your electricity bill before tomorrow. You’re in bed and can’t be bothered getting up to go to the computer. You scroll through your phone, past the weather and the news apps, past the Kindle and library apps, till you find your banking app. It…